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Friday, 11 October 2013

The Fold's Autumn/Winter '13 Fashion Show

Sometimes as a result of being a stylist and running Style Guile, I am invited to fantastic events - events I never could have dreamed of attending a few years ago when working as a lawyer.
 
A few weeks ago now I was invited to the launch of The Fold's  Autumn/Winter 2013 collection.  The event was held at their fantastic showroom in Clerkenwell.  Some of you may remember the Fold featuring on Style Guile this time last year when I featured in a photo shoot that they were doing.
 
For those not familiar with the Fold, the brand was co-founded by Polly McMaster, who comes from a background of finance and accounting, and who has a PhD in Molecular Biology.  In her words "The Fold is about understanding a professional woman's needs in her daily life and trying to create a stylish contemporary wardrobe for them, but particularly focused around work." She also says "We really believe that being serious about work shouldn't compete with being interested in fashion."
 
So, just to give you a flavour of the event, here goes....
 
Lovely peonies - my favourite flowers of all times! Obviously it's nothing to do with the fact that they are pink!
 

In preparation for the guests, who also had an opportunity to shop the collection after the event.


The guests started to arrive, which resulted in us all starting to get a little nervous because not only had I been invited along, I had also been invited to "model" some pieces from the collection.  There were several of us - one model really was a model in the proper sense, in fact she was one of the original supermodels from the 1990's and had worked with Christie, Linda, Naomi and Cindy. I can confirm for sure that I was the shortest and widest of the models by a long way!

 
Here I am wearing the Le Marais long sleeve tunic in blush pink (£159) together with the Le Marais cropped black trousers (£159). The Fold are happy to make trousers to a bespoke length, should it be required.  


We were asked to take our own shoes along to the event and here I'm wearing my LK Bennett zebra print shoes from Bicester.


This outfit is the Brunswick dress in plum, which costs £225. Worn with a hat that was provided for the occasion, together with the Flinders Black Patent Belt (£65) which I love because it's so simple and elegant.


For my last outfit I wore the most beautiful dress, which is the navy winter Camelot. It hasn't yet been released but will be available in November, in time for Christmas. From it's length, to its neckline, to the navy fabric with a touch of sparkle in it, to the fit, the detailing - this dress is heavenly.



The Stratton top also comes in the sparkly fabric which again would be nice for Christmas, either with smarter trousers or with jeans.


You can see more images from The Fold's A/W '13 fashion show here. It's definitely worth taking a closer look at this season's collection - there are some beautifully elegant and stylish pieces.



6 comments:

  1. Peonies are my favourite flower too. You look stunning on the catwalk - fab photos. And I want the Camelot dress.

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  2. Yeh! You look fab x

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  3. You look gorgeous! Great photos and outfits.

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  4. U look great Beth, it's good to do something different every once in a while!!

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  5. Wow - amazing! You look especially fab in the pink top :-)

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  6. You look amazing on the cat walk! What a wonderful opportunity & evening! Ax

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